Straight to the C-Suite
Create dozens of warm C-Suite leads in just a few months using the power of video interviews and podcasts. Build your thought leadership brand, dramatically shorten your sales cycle, and have a wonderful time.
Bring your ideal C-Suite prospects into your very inner circle. And, do it in a way that is easy, joyful, and highly effective.
Straight to the C-Suite is a relationship-building system that uses podcast-style interviews and warm connection points to generate relationships with new warm leads at the very top of your ideal clients’ organization.
What makes it different than other systems?
Gets you straight to the top of your ideal clients’ organization: An interview builds a relationship with the C-Suite decision-maker because most people appreciate the chance to tell their story
Develop thought leadership content: Become established as a thought leader in your industry through amazing content and a powerful community
High-momentum and speed: Meeting to sale can take a matter of weeks. Our average client gets 50 ideal C-Suite relationships in 3 months
Supercharge your referrals: People that like you and your business struggle to send you referrals because it feels icky to set people up for sales conversations. It’s much easier for your referral partners to send you referrals for an interview, not a sale
A truly human way to grow your business: Sell in a way that is fun, fulfilling, and emotionally sustainable. No need to force yourself on prospects. If you give your interview guests a great experience, they will remember it and be curious about what it’s like to work with you
They will know you, like you, and trust you, so that you can collaborate with them in many ways: as clients, advisors, strategic partners, and more.
How it can look for you
Done for you: Every exceptional business has a team of experts to bring the very best prospects into their world. We become those for you with the custom done-for-you Straight to the C-Suite program.
Done with you: You already have a wonderful team of lead generation experts on your team, and we help empower them with training, support, and strategy to bring your own version of Straight to the C-Suite to life.
Self-paced program: The recommended option for small businesses, this is the program if you are ready to learn Straight to the C-Suite in a powerful community of like-minded business owners and implement it on your own terms, supported by ongoing coaching.
How does it look? Based on our own experience, there are so many smiles that our cheeks hurt all the time.